Here-NowBrand is communication is direction is designhere-now.studio
Fig.1: A graphical representation or mapping of various biomolecules, possibly cytokines, growth factors, enzymes, or other types of proteins, given the abbreviations like IGF1 (which typically stands for Insulin-like Growth Factor 1) and CXCL12 (C-X-C Motif Chemokine Ligand 12). Each abbreviation is associated with a dot of various sizes, which could represent the relative abundance, expression level, or some other quantitative measure of these molecules in a biological sample.The pattern doesn’t correspond to any real celestial constellation but rather uses the visual metaphor of a starry sky to display data points. This sort of representation could be found in scientific fields such as proteomics, genomics, or systems biology, where complex interactions and expressions of biomolecules are studied.
When complex things are made simple, they become accessible.Access means an opportunity to participate. Fig.2: Accelerating proteomics togetherOlink® asked us to translate three essential aspects of their platform into moving matter.So more people can understand what they do. And why it matters.This is our translation.
Fig.4: It’s just a circleFig.5: Or words
Fig.6: Three Is The Magic NumberSpecificity Good technology is precise. Scalability Good technology adapts to any demand. Simplicity Good technology is easy to use. A great technology is all three.
Fig.8: Aimbot
‘‘While the square is closely linked to man and his constructions, to architecture, harmonious structures, writing, and so on, the circle is related to the divine: a simple circle has since ancient times represented eternity, since it has no beginning and no end. An ancient text says that God is a circle whose centre is everywhere but whose circumference is nowhere.’’
